1. Keep it simple

While it may be tempting to include all needed features into a single design, this might be overwhelming to the receiver and may even detract from the branding of your template. Instead, you should keep your stationery simple and neat. Remember, it's job is to support, not to overshadow, your content.

• Keep typography styles to a bare minimum. It's best to keep it to a maximum of two.
• Use only a few colours. Three is the maximum number that should be used.
• Wherever feasible, use white space. This will help to break up the text while maintaining a clean, professional appearance.

Keep in mind that your stationery design should not overpower the information; rather, it should enhance it.

2. Incorporate your brand

Your stationery should reflect your business in every way, from colour schemes and typeface to your logo and other pictures. Of course, you are under no obligation to incorporate your trademark features in any certain way. You have a lot of inclusion possibilities with so many various stationery pieces (such letterheads, business cards, and labels).

For example, you can use your company's emblem as the background image on your business card and as a divide between your business information and content on your letterhead.

3. Use the best software

The programme you use to create your stationery is just as crucial as the final product. Photoshop and InDesign are fantastic, but they're also expensive and intimidating to those who aren't familiar with them. Fortunately, Lucidpress has developed its own design programme.

4. Organization matters

Finally, the way you organise your stationery can make or break your design. After all, you want your stationery to be both attractive and functional.

• Sort your data in a hierarchical fashion. This necessitates the use of headings and font components (such as bold and italic).
• Separate parts with typography and colour. Use branded elements to further break up the ordering to help the organising of your stationery.
• Use colours and typography that are easy to read. If you want to express your message clearly, use bold colours and easy-to-read font choices.

Keep visible branding apart from your content to help it stand out. Keep your logo, graphics, and business information separate. This will keep the focus on the text while also allowing your information to stand out.